STAINED — Hair Color E-commerce Website

This concept project presents a responsive e-commerce experience designed for both desktop and mobile devices. The website combines punk-inspired art direction, expressive typography, bold color combinations, and product-focused layouts with a clear and accessible shopping journey. The goal was to translate STAINED’s distinctive visual identity into a functional digital experience without losing its rebellious personality. The interface was designed to make product discovery, shade selection, and navigation feel simple while maintaining a strong and recognizable brand atmosphere across different screen sizes.